312 563 0020 sales@wright20.com. Paul Rand was a leading figure in twentieth-century graphic design.
If Paul Rand was the most influential American graphic designer of the twentieth century, then Paul Rand: A Designer's Art is the most important on his work. Modernist Master 1914 – 1996.
Ayerst, McKenna, Harrison Pharmaceutical. Photo by Simpson Kalisher.
Influences. See more ideas about Paul rand, Paul rand logos, Corporate logo design. Paul Rand was born in New York in 1914. He was an avid practitioner of Swiss Style of graphic designing in American advertising industry. Life Biography and Timeline; ... Art Directors Club of New York.
Paul Rand was singlehandedly responsible for bringing in class, elegance and panache in the corporate logos. Preview 6 – 13 September 2018 10 am – 5 pm Monday – Friday Paul Rand (born Peretz Rosenbaum; August 15, 1914 – November 26, 1996) was an American art director and graphic designer, best known for his corporate logo designs, including the logos for IBM, UPS, Enron, Morningstar, Inc., Westinghouse, ABC, and NeXT.He was one of the first American commercial artists to embrace and practice the Swiss Style of graphic design. Paul Rand, (born August 15, 1914, Brooklyn, New York, U.S.—died November 26, 1996, Norwalk, Connecticut), American graphic designer who pioneered a distinctive American Modernist style.. After studying in New York City, Rand worked as an art director for Esquire and Apparel Arts magazines from 1937 to 1941. He was the pioneer of iconic corporate logo designs for major firms, including IBM, ABC, Morningstar, Inc., NeXT Computer, Yale University and Enron.
Left: Esquire magazine, 1938; middle: Wallace Puppets, 1938; right: Coronet Brandy, 1941 (via Paul Rand) A formative moment arrived when Rand met one of his idols, Hungarian Bauhaus artist László Moholy-Nagy. He designed books, posters, packages, textiles, typefaces, and is known as the creator of logos for various American companies.
Three of Rand’s earliest logos. One of the greatest graphic designers ever to be born, he changed the industry completely with his simplistic yet innovative designing and modernism. Autocar Corporation. Associated Merchandising Corp. Atlas Crankshaft.
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Paul Rand’s classic 1985 book, “A Designer’s Art” serves that same function, even though the work represented comes from a period much earlier. For more information about this sale, please contact. Paul Rand. See available prints and multiples, paintings, and works on paper for sale and learn about the artist.
Paul Rand. Official site of graphic designer Paul Rand. Life. Paul Rand was an American graphic designer. He helped revolutionize commercial art in America during the 1930 s, advocating the functional yet beautiful designs envisioned by European modernists.
Apr 29, 2013 - Explore grphcdsgncntr's board "Paul Rand", followed by 268 people on Pinterest. This essay shall cover the professional life of Paul Rand and especially his approach to graphic design. Devoted to the life and work of American graphic designer Paul Rand.
Paul Rand was an American graphic designer and art director known for his corporate logos, most notably for IBM, ABC, UPS, Westinghouse and Enron. 1914-1996. His work communicated a clear message to the viewer by combining recognizable symbols, text, and humor in an eye-catching way. Steve Jobs, for whom he designed the NeXT Computer logo, dubbed Rand as “the greatest living graphic designer.”
View Paul Rand’s 195 artworks on artnet.
Life Work Writing. Paul Rand was an eminent twentieth century American graphic designer and art director. A comprehensive collection of his most important and best-known designs, A Designer's Art gives unique insight into Rand's design process and theory. At their meeting, Moholy-Nagy asked if Rand read art … Auction 13 September 2018 12 pm central.
Paul Rand: The Art of Design.