"Star Wars: The Rise of Skywalker" continues to reign over the box office, generating another $30.5 million on Thursday, putting the tentpole on pace for a … "Star Wars: The Rise of Skywalker" hauled in $40 million in preview showings, becoming the fifth-highest-grossing Thursday night preview in U.S. cinematic history.

Financial analysis of Star Wars: The Rise of Skywalker (2019) including budget, domestic and international box office gross, DVD and Blu-ray sales reports, total earnings and profitability. 'Rise of Skywalker' will pass $1 billion this week, and while it has performed under expectations since Christmas, the raw numbers show that audiences will still show up for 'Star Wars'.

Still, the latest instalment ranked as one of the best December openings in North America. The Rise of Skywalker's US sales were down nearly 30% on the first movie in the saga, The Force Awakens. "Star Wars: The Rise of the Skywalker" has racked up the best first-day of advance ticket sales for a "Star Wars" film ticketed by Atom. While I saw Star Wars: The Rise of Skywalker … Star Wars: The Rise of Skywalker has a shot at besting Avengers: Endgame's $60 million Thursday preview gross.